From YouTube to the Playing Field: Can Sports Inspire Participation? (IMAGE)

Seoul National University of Science & Technology

From YouTube to the Playing Field: Can Sports Inspire Participation?

Caption

A study from SeoulTech finds that although college students are motivated to use sports content on YouTube, this engagement does not translate into significantly greater physical activity—highlighting the need for content that helps viewers turn online engagement into real-world action.

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Prof. Youngho Kim from Seoul National University of Science and Technology, Korea

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