Decoding CEO-Speak (IMAGE)

University of Toronto, Rotman School of Management

Decoding CEO-Speak

Caption

Decoding CEO-Speak, published by Rotman-UTP Publishing, an imprint of University of Toronto Press, demonstrates how monitoring the language of CEOs can yield valuable insights into a company’s policy, strategy, and ethicality; and how it can point to the priorities, values, and personality of the CEO.

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University of Toronto Press

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