The RumaFeed varieties experimental plot (IMAGE) The Hebrew University of Jerusalem Caption The RumaFeed varieties experimental plot between Orim and Ze'elim, featuring (from right to left) Arnon Rosenbaum - CEO, Haim Rabinovitch - Company Scientist, and Or Eldan - Assistant to the CEO. Credit Or Eldan/RumaFeed Usage Restrictions none License Original content Disclaimer: AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert system.