Hairdressers could be a secret weapon in tackling climate change, new research finds
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Updates every hour. Last Updated: 28-Apr-2026 18:16 ET (28-Apr-2026 22:16 GMT/UTC)
Suicide in autistic people originates in the inequalities they face across their lives, starting in childhood, and spanning education to employment, and health and social care, a new study by a team at Cambridge and Bournemouth Universities has found.
Low-resolution online videos are less likely to influence opinion and also more likely to dissuade viewers from engaging with future content, research by Oregon State University scientists shows.
Years into the grand experiment of personalized digital marketing, most of us have had the experience: You search for a product — or just casually mention it. Suddenly, ads for that exact item stalk you across apps, websites, and social media. The targeting may be technically impressive, but it can feel unsettling.
That uneasy sentiment is the center of new research by Wayne Hoyer, professor of marketing at the McCombs School of Business at The University of Texas at Austin. He finds that when digital personalization crosses perceived boundaries, it triggers a powerful emotional response, which he calls “creepiness.” That response can backfire on digital marketers by materially reducing consumers’ willingness to buy.