Pusan National University researchers show how AI can help in fashion trend prediction
Peer-Reviewed Publication
Updates every hour. Last Updated: 19-Jan-2026 23:11 ET (20-Jan-2026 04:11 GMT/UTC)
Fashion trend prediction has traditionally relied on experts’ intuition and creativity, as well as big-data analysis for incorporating insights on consumer behaviors. However, this method remains inaccessible to fashion students and small brands. Now, researchers show how AI can supplement expert knowledge with data-based insights, enabling individuals to predict trends with more accuracy and nuance. To this end, the researchers developed a novel prompting technique to enable ChatGPT to provide more accurate and specific responses.
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